The Business of People in the Experience Economy.

“The Business of People” is an interactive and fast paced keynote presentation delivered as a 45 – 60 minute presentation, or a 3 hour workshop.

Research into the future of work and the way business will be conducted in the near future points to the fact that we are fast moving away from an economy driven by knowledge and information to a business world driven by relationships and experiences. In fact, over the last 40 years we have rapidly evolved from a Commodity Economy, through economies driven by financial achievement and Knowledge acquisition.

Today the business world is driven by an Experience Economy. Employees are no longer motivated by money, big houses and fast cars. Today they will have 14 jobs before they’re 35! They are motivated by freedom, flexibility, and meaningful experiences. Both at work and at play!

Similarly customers are no longer content with just owning your product. They want to experience it. They want to feel valued through the mere act of dealing with your company. They demand a world that is constantly changing, always available and built to suit them personally.

This Keynote presentation provides not only an overview of the latest research; it also leaves the audience with 5 “must-haves” in order to embrace the Experience Economy. Erik challenges current assumptions and audiences leave with relevant food for thought on Engagement, Theme, Sacrifice, Recognition and Critical Mass.

It is suited to business people from all industries and across all levels of the organisation – from Management to Call Centre employees. It embraces an international selection of real business examples and provides immediately actionable insights into how companies can better engage their employees and customers.